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How digital is transforming retail - interview with the president of eBay
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7/31/2014 at 7:59:13 PM GMT
Posts: 3
How digital is transforming retail - interview with the president of eBay
We have known for years that retailers must have an online presence.  Here the president of eBay discusses how digital is transforming retail even more today than just a few months ago.

http://www.mckinsey.com/insights/consumer_and_retail/how_digital_is_transforming_retail_the_view_from_ebay?cid=DigitalEdge-eml-alt-mip-mck-oth-1407

People want to be entertained, and retail should not just be utilitarian. Is your store an "experience?" 


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