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New Educational Topics and Great Content Leaders For DEMA Show 2014

Monday, August 4, 2014   (0 Comments)
Posted by: Rachelle Reimers
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New Educational Topics and Great Content Leaders for DEMA Show 2014

** Jason Heller, The Freidman Group and Beth Ziesenis Join DEMA Sponsored Seminars Track 1 Line-Up Designed to Help Attendees “Understand It” **

DEMA-Sponsored Seminar Track 1: Understand It at DEMA Show 2014 is offering an entire track dedicated to helping attendees understand the rapidly evolving business landscape that impacts their bottom line.  Track 1 offers topics from popular and knowledgeable speakers including Jason Heller, CEO, AGILITI, Inc.; Rick Segel, President, Rick Segel & Associates; Tom Shay, Principal, Profits Plus; Wendi Swanson, Senior Consultant, The Freidman Group; Steve Weaver, CEO, Dream Weaver Travel; and Beth Ziesenis, Your Nerdy Best Friend, AskBethZ.com. Just some of the seminar topics include:


  • Assessing Your Digital Maturity and Competing to Win
  • Is Your Store Signage Doing Its Job? Maximize the Potential of In-Store Signage!
  • Leading a Successful Group Dive Trip
  • “No, I Can’t,” “I Don’t Care,” “That’s Not My Job” and Other Customer Service Nightmares
  • So You Think You Can App!
  • Retail Staffing – Does Anyone Ever Get it Right?
  • Where Has Your Money Gone? Matching Your Checking Account to Your Income Statement

In addition to the sessions within Track 1, attendees will also find Track 2: Market It, and Track 3: Sell It as part of the DEMA-Sponsored Seminar Program packed with a wide spectrum of session topics that are of interest to you and meet your specific needs.

View complete session details and register for the DEMA-Sponsored Seminar package on the DEMA Show website.  2014 DEMA Members can save up to $125 on their seminar package price by registering now, before the early-bird pricing deadline of October 17, 2014.  Become a 2014 DEMA Member today and SAVE!  All attendees are encouraged to make the most of their Show experience by attending these seminars to help your business succeed. 


DEMA, The Diving Equipment & Marketing Association | US Toll Free: (800) 862-3483 | Ph: (858) 616-6408 | Fx: (858) 616-6495 | info@dema.org