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DEMAIL 1-19-05: The OFFICIAL DEMA Show Timing and Location Survey
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DEMAIL, Industry news provided for you by DEMA
DEMAIL, Industry news provided for you by DEMA - Wednesday, January 19, 2005


The OFFICIAL DEMA Show Timing and Location Survey

The time to cast your vote is NOW!


DEMA is conducting basic marketing research to follow up the decision implemented in 2002 to move the DEMA Show to the fall each year.  DEMA understands that the optimum time for show attendees from another part of the country can be different from the time that is optimum for your operation.  This survey will assist the Board of Directors in decisions regarding the timing of future DEMA Shows.  It will also serve to confirm the specifics of those attending the Show and the timing preferred by each group.


This survey is the only DEMA-sponsored diving industry survey conducted within the last 2 years to determine the opinion of different stakeholders on the DEMA Trade Show. 


DEMA released the DEMA Show Timing and Location Survey to dive industry Retail and Travel Buyers on January 11th, 2005.  Retail and Travel Buyers are asked to submit their completed survey to DEMA by 4:00 pm Pacific Standard Time, Wednesday, January 26, 2005.  After this time the survey will be closed. 


DEMA will be releasing surveys tailored to Dive Industry Leaders (Instructors, Store Staff, Divemasters/Dive Cons) and DEMA Show Exhibitors in the coming weeks.


Attention DEMA Show Retail and Travel Buyers:

To participate in the DEMA Show Timing and Location Survey please read the following then click on the link to begin.


Please, only one respondent and one survey per operation.  Only surveys completed after identifying the responder and their company can be tallied.



Responses to each survey will be compiled and reported through DEMA's various communication vehicles prior to DEMA Show 2005.  Consideration of Show timing will be made by the DEMA Board of Directors using this survey and other required information sources.  Any timing changes suggested by all the information sources will be made for the Show as soon as existing contracts make this possible.


ATTENTION: All respondents submitting their completed survey by January 26, 2005 will be entered into a drawing for a FREE DEMA SHOW 2005 SEMINAR REGISTRATION PACKAGE!  DEMA will issue 10 free DEMA Show 2005 seminar registration packages.


If you have any questions please contact us at (858) 616-6408 or  Thank you for helping DEMA to be more aware of Industry needs!

 If you'd like to add an e-mail address to DEMAIL's e-mail list click here.  (


DEMA, The Diving Equipment & Marketing Association
3750 Convoy St., Ste. 310, San Diego, CA  92111-3741
Phone:  (858) 616-6408  Toll Free:  (800) 862-3483

Contact Us: US Toll Free: (800) 862-3483 | Ph: (858) 616-6408 | Fx: (858) 616-6495 |
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