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Go Dive Now Pool Sponsorship Exposure
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In 2016, the Go Dive Now Pool will be in large cities and events that allow Sponsors to receive the maximum exposure to a targeted audience:

 

Sample of
2016 Go Dive Now Pool Event Cities 

Designated Marketing Area (DMA)

Rank (2015/2016) 

Television
Households 
 Philadelphia, PA 4 2,917,920
Dallas, TX
5 2,646,370
Washington, DC
7 2,443,640
Tampa, FL
11 1,859,820
Cleveland, OH
18 1,493,160
Pittsburgh, PA  23 1,154,550
 Source: Nielsen Media Research Local Television Market Universe Estimates. Estimates as of Jan 1, 2016. Estimates used throughout the 2015-2016 television season


As a Sponsor, YOUR COMPANY can receive exposure through media coverage of the Go Dive Now Pool!

 

DEMA works with local media outlets to secure media exposure for the Go Dive Now Pool Tour. In today’s advertising and publicity climate the Go Dive Now Pool has been able to develop great exposure for the event and the Pool Sponsors. Here are some examples of 2015 television, print and online coverage for the Go Dive Now Pool Tour:

 

2015 Go Dive Now Pool Tour Television Exposure:

 Designated Marketing Area/City Impressions
East Rutherford, NJ
195,846
 Fort Myers, FL  167,969
Houston, TX
260,810
Kansas City, MO 247,621
Nashville, TN
305,713
New York, NY
1,849,102
Orlando, FL
134,788
Philadelphia, PA
352,069
Pittsburgh, PA
99,992
Salt Lake City, UT  368,939 
 San Diego, CA 271,916 
 Sample Total 4,254,765

 

Samples of 2015 Go Dive Now Pool Print/Online Media Exposure:

Placement Description
WZTV (Fox TV) 
Go Dive Now Pool Exhibiting at the Nashville Boat Show 
The Tennessean (online)
Go Dive Now Pool Exhibiting at the Nashville Boat Show 
The Kansas City Star (online)
Go Dive Now Pool Exhibiting at the Kansas City Boat Show 
KSHB-41 Kansas City News  Go Dive Now Pool Exhibiting at the Kansas City Boat Show 
Tanya's Table Blog
Go Dive Now Pool Exhibiting at the LA Times Travel Show 
 Fox 2 Now  Go Dive Now Pool Exhibiting at the St. Louis Boat Show 
 NBC New York  Go Dive Now Pool Exhibiting at the NBC NY Health & Fitness Expo 
 KDKA Pittsburgh CBS Go Dive Now Pool Exhibiting at the Pittsburgh Zoo 
 KSTU- Fox 13 Go Dive Now Pool at the Salt Lake City Aquarium 
 KTRK-ABC Go Dive Now Pool at the Houston Downtown Aquarium 
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