DEMA's focus is to help dive industry businesses save money and time while creating benefits and programs that help the industry acquire new customers and retain current customers.
DEMA also provides far reaching services that help improve the industry for all stakeholders including PR coverage for diving, legislative and environmental monitoring and an annual trade show to help foster buying and selling, face-to-face networking and educational growth.
national PR campaign makes use of the Be A Diver Pool, BeADiver.com
website, and a New York-based PR firm to create campaigns that capture the
interest of the media, and frequent communication with potential divers
as well as the industry. Through this campaign DEMA generates millions of media impressions for recreational diving each year.
- DEMA monitors legislative and environmental activites and intervenes when possible to make sure the diving industry's interests are considered.
- DEMA helps foster industry growth with the production of the annual trade-only DEMA Show; an event that brings industry professionals face-to-face to conduct business, network and get educated on the latest business and industry products, services and trends.
Find out more about DEMA's current benefits and join TODAY!