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PHASE II: RE-LAUNCHING DIVE RETAIL POST COVID-19

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Description

As the U.S. federal government, states and local governments consider a post-COVID-19 economy,retailers are seeking ways to protect customers and employees, while safely reopening their businesses.This is part of a series which includes:

  • Reopening Phase I: Considerations for E-commerce, Contactless Curbside Pickup & At-homeDelivery and other topics common to all phases of reopening
  • Reopening Phase II: Re-opening with Social Distancing and Reduced Occupancy (this guide)
  • Reopening: Phase III: The New Normal - Establish Protection, then Lift Restrictions. 

This information has been assembled by the Diving Equipment and Marketing Association (DEMA) with the help and review of DEMA’s 2020 Retailer Resource Committee, including:

  • Robin Bostater, Kaizen SCUBA, Santa Fe, NM
  • Bill Cole, Sea Experience, Ft. Lauderdale, FL
  • Merial Currer, Patriot Scuba, Occoquan, VA (Chair)
  • Patrick Hammer, Dive Right In Scuba, Chicago, IL
  • Joe Letts, Letts Dive, St. Petersburg, FL
  • Rich Thomas, International Scuba, Carrollton, TX

Thanks also goes to Dan Orr of Dan Orr Consulting, Chair of the DEMA Public Policy Committee for
invaluable input and assistance.

DEMA, The Diving Equipment & Marketing Association | US Toll Free: (800) 862-3483 | Ph: (858) 616-6408 | Fx: (858) 616-6495 | info@dema.org

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